{"id":9491,"date":"2025-08-07T09:57:01","date_gmt":"2025-08-07T09:57:01","guid":{"rendered":"https:\/\/aipix.ai\/blog\/?p=9491"},"modified":"2025-12-22T10:17:46","modified_gmt":"2025-12-22T10:17:46","slug":"voices-of-the-digital-future-in-latin-america-evolution-of-telcos-and-isps","status":"publish","type":"post","link":"https:\/\/aipix.ai\/blog\/en\/voices-of-the-digital-future-in-latin-america-evolution-of-telcos-and-isps\/","title":{"rendered":"Voices of the Digital Future in Latin America: Evolution of Telcos and ISPs"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">Digital Transformation in Latin America: The New Era of Telcos and ISPs<\/h1>\n\n\n  \r\n<style>\r\n  .wpj-jtoc.--jtoc-theme-original.--jtoc-has-custom-styles {\r\n      --jtoc-numeration-suffix: \". \";    }\r\n          .wpj-jtoc.--jtoc-theme-original.--jtoc-has-custom-styles {\r\n      --jtoc-hierarchy-offset: 15px;\n--jtoc-background-color: #efefef;\n--jtoc-toc-box-shadow: 0 0 16px #c2c2c280;\n--jtoc-title-color: #000000;\n--jtoc-toggle-color: rgba(22,249,211,0.92);\n--jtoc-link-margin: 0 0 5px 0;\n--jtoc-link-font-size: 125%;    }<\/style>\r\n\r\n<div id=\"wpj-jtoc\" class=\"wpj-jtoc wpj-jtoc--main --jtoc-the-content --jtoc-theme-original --jtoc-title-align-left --jtoc-toggle-icon --jtoc-toggle-position-right --jtoc-toggle-1 --jtoc-has-numeration --jtoc-has-custom-styles --jtoc-is-unfolded\" >\r\n  <!-- TOC -->\r\n  <div class=\"wpj-jtoc--toc \" >\r\n              <div class=\"wpj-jtoc--header\">\r\n        <div class=\"wpj-jtoc--header-main\">\r\n                    <div class=\"wpj-jtoc--title\">\r\n                        <span class=\"wpj-jtoc--title-label\">Table of contents<\/span>\r\n          <\/div>\r\n                                <div class=\"wpj-jtoc--toggle-wrap\">\r\n                                                          <div class=\"wpj-jtoc--toggle-box\">\r\n                  <div class=\"wpj-jtoc--toggle\"><\/div>\r\n                <\/div>\r\n                          <\/div>\r\n                  <\/div>\r\n      <\/div>\r\n            <div class=\"wpj-jtoc--body\">\r\n            <nav class=\"wpj-jtoc--nav\">\r\n        <ol class=\"wpj-jtoc--items\"><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content\" data-depth=\"2\">\r\n                        <a href=\"#the-latin-american-telecom-market-a-pioneer-in-chile\" title=\"The Latin American Telecom Market, a Pioneer in Chile\" data-numeration=\"1\" >The Latin American Telecom Market, a Pioneer in Chile<\/a>\r\n                    <\/div><ol class=\"wpj-jtoc--items\"><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content\" data-depth=\"3\">\r\n                        <a href=\"#introduction-of-latin-american-telecom-market\" title=\"Introduction of Latin American Telecom Market\" data-numeration=\"1.1\" >Introduction of Latin American Telecom Market<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content\" data-depth=\"3\">\r\n                        <a href=\"#brazil-and-chile-lead-the-way\" title=\"Brazil and Chile Lead the Way\" data-numeration=\"1.2\" >Brazil and Chile Lead the Way<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content\" data-depth=\"3\">\r\n                        <a href=\"#the-evolution-of-the-internet-in-chile\" title=\"The Evolution of the Internet in Chile\" data-numeration=\"1.3\" >The Evolution of the Internet in Chile<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content\" data-depth=\"3\">\r\n                        <a href=\"#wircoms-strategy-in-latin-american-telecom-market-a-focus-on-post-sales-service\" title=\"Wircom\u2019s Strategy in Latin American Telecom Market: A Focus on Post-Sales Service\" data-numeration=\"1.4\" >Wircom\u2019s Strategy in Latin American Telecom Market: A Focus on Post-Sales Service<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content\" data-depth=\"3\">\r\n                        <a href=\"#collaboration-and-differentiation\" title=\"Collaboration and Differentiation\" data-numeration=\"1.5\" >Collaboration and Differentiation<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content\" data-depth=\"3\">\r\n                        <a href=\"#the-future-of-wircom\" title=\"The Future of Wircom\" data-numeration=\"1.6\" >The Future of Wircom<\/a>\r\n                    <\/div><\/li><\/ol><\/li><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content\" data-depth=\"2\">\r\n                        <a href=\"#conclusion-on-latin-american-telecom-market\" title=\"Conclusion on Latin American Telecom Market\" data-numeration=\"2\" >Conclusion on Latin American Telecom Market<\/a>\r\n                    <\/div><\/li><\/ol>      <\/nav>\r\n          <\/div>\r\n      <\/div>\r\n<\/div>\r\n\n\n\n<h2 class=\"wp-block-heading joli-heading jtoc-heading\" id=\"the-latin-american-telecom-market-a-pioneer-in-chile\"><strong>The Latin American Telecom Market, a Pioneer in Chile<\/strong><\/h2>\n\n\n\n<p>Welcome to this in-depth conversation on\u00a0<strong>The Latin American Telecom Market: A Pioneer in Chile<\/strong>. Today, we\u2019re joined by <strong>John Guerrero, CEO of Wircom Telecomunicaciones SpA.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo.webp\" alt=\"\" class=\"wp-image-9494\" srcset=\"https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo.webp 500w, https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo-300x300.webp 300w, https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo-150x150.webp 150w, https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo-12x12.webp 12w, https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo-370x370.webp 370w\" sizes=\"(max-width: 500px) 100vw, 500px\"><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p><strong><a href=\"https:\/\/www.wircom.cl\/\">Wircom Telecomunicaciones SpA<\/a><\/strong>\u00a0is a Chilean telecommunications company recognized for its agile approach to delivering high-performance connectivity and cloud-based solutions across Latin America. Founded with the mission of bridging digital gaps in underserved regions, Wircom has rapidly expanded its footprint by offering flexible fiber, wireless, and satellite services tailored to local needs.\u00a0<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p>Joining the discussion is Sergei Vychuzhanin, co-founder of Aipix, a company specializing in advanced video intelligence and cloud solutions, along with Sebasti\u00e1n Jim\u00e9nez, Aipix\u2019s regional representative. Together, they explore how innovation in VSaaS and telecom services is transforming the region\u2019s digital landscape, addressing challenges unique to Latin America such as infrastructure gaps, regulatory environments, and growing demand for reliable, scalable, and secure communication networks.<\/p>\n\n\n\n<p>This conversation offers valuable insights into how local pioneers like Wircom are not only driving technological adoption but also shaping the future of connectivity and smart services in Latin America.<\/p>\n\n\n\n<p><strong>John Guerrero<\/strong>, CEO of Wircom Telecomunicaciones SpA, joins <strong>Sergei Vychuzhanin<\/strong>, a founder of Aipix, for a discussion on the evolving telecom landscape in Latin America. The conversation is hosted by <strong><a href=\"https:\/\/www.linkedin.com\/in\/sebastianjpg\/\">Sebasti\u00e1n Jim\u00e9nez<\/a><\/strong>, BDM at LATAM from Aipix, who represents the company in the region.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Voices of the Digital Future in Latin America: Evolution of Telcos and ISPs\" width=\"770\" height=\"433\" src=\"https:\/\/www.youtube.com\/embed\/TjxcIJSdW3I?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h3 class=\"wp-block-heading joli-heading jtoc-heading\" id=\"introduction-of-latin-american-telecom-market\">Introduction of <strong>Latin American Telecom Market<\/strong><\/h3>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> I\u2019m very excited about today\u2019s episode. We\u2019re going to dive into the Latin American telecom market, with a special focus on Chile, a true pioneer in the region. To help us with this, we have two amazing guests.<\/p>\n\n\n\n<p>From Chile, we have John Guerrero, CEO of Wircom Telecomunicaciones. John has more than 20 years of experience in the industry and is a key player in providing fiber and broadband services across Chile.<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Thank you so much for the invitation. It\u2019s a pleasure to be here.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> We also have our own Sergei Vychuzhanin, one of the founders of Aipix. Sergei also has over 20 years of experience, developing services and products for telcos and ISPs. Welcome, Sergei.<\/p>\n\n\n\n<p><strong>Sergei Vychuzhanin (Aipix):<\/strong> Thank you. Glad to be here.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> I\u2019m also Chilean, just like John, and I represent Aipix in Latin America. To kick things off, John, I want to ask you a direct question. Based on your many years of experience, what do you think is the biggest difference between the Latin American telecom market and the rest of the world?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> The main thing is our unique geography. Most of South America has very complex terrain, with a lot of forests, mountains, hills, and coasts. In places like Colombia, for example, you have to cross the entire continent, from the Atlantic to the Pacific, to provide service. Because of this, it\u2019s very common to see a mix of technologies (satellite, fiber optic, and wireless links) all working together to reach certain areas.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h3 class=\"wp-block-heading joli-heading jtoc-heading\" id=\"brazil-and-chile-lead-the-way\"><strong>Brazil and Chile Lead the Way<\/strong><\/h3>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That\u2019s a great point. You mentioned Brazil, which has a huge market. Among Brazil and the other countries in the region, which would you say is the leader in innovation?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> If you include Brazil, it\u2019s definitely Brazil, followed by Chile. Brazil has the largest interconnection point in the world. It has more internet traffic than any other country, even more than the United States. All of South America, and a large part of North America, connects through Brazil.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That\u2019s true. So Brazil is first, and you\u2019d put Chile second?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> In terms of speed, Chile has some of the highest internet speeds in the world. We\u2019re ranked second or third. The big difference, though, is the size of the population. Chile is a small country with 18 million people, while Brazil has a population of over 250 million.<\/p>\n\n\n\n<p><strong>Sergei Vychuzhanin (Aipix):<\/strong> John, has it always been this way for Chile? Or is this a more recent development?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Chile\u2019s technological development really took off after the 1990s. We transitioned from a military dictatorship to a democracy, which opened up the country to the world. We were one of the first South American countries to sign free trade agreements with Europe, North America, and China. This led to many international projects. Spanish and Italian companies, for instance, won concessions to build highways with free-flow systems, which required installing fiber optics. The University of Chile also started bringing in the first email systems and servers, making us pioneers in the region.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That\u2019s an excellent point. I remember as a kid in the \u201990s, I was using Windows 98 in school. I\u2019ve talked to people in other countries in the region, and they didn\u2019t have that same level of development at the time.<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Exactly. I\u2019m from an older generation, and I was in high school in the early \u201990s. We had technical programs where we could study computer programming. I was programming in COBOL, Pascal, and FORTRAN when I was 15. Then Windows came along, and it was a marvel.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h3 class=\"wp-block-heading joli-heading jtoc-heading\" id=\"the-evolution-of-the-internet-in-chile\"><strong>The Evolution of the Internet in Chile<\/strong><\/h3>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> John, I know that Wircoms is expanding beyond Chile. You\u2019re working in other countries. With that in mind, is regional collaboration key, or is it overrated?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> You have to understand that while we all speak Spanish, our cultures are very different. For me, entering new markets has been a slow process because I\u2019ve spent a lot of time giving talks and doing consulting to understand the local cultures. For example, in Colombia, we\u2019re focusing on B2B services, not the end user. We\u2019re leveraging the experience and engineering that Chile has, which is about five to ten years ahead of many other countries. Our goal is to pass on that knowledge, just as European countries did for us. I worked for a Spanish company for 18 years, and a lot of our expertise comes from those international projects.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> So, Chile is now contributing to the region, just as Europe contributed to Chile in the past. That\u2019s a great example. Now, what\u2019s the market like in Chile today? Give us a snapshot.<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Today, the internet has become a commodity in Chile. Building internet services is no longer a massive engineering project that requires a lot of resources. I would estimate there are about 200 small companies serving specific areas. While 94% of the population has some form of internet, including cellular, I think less than 80% have fiber optic at home. Our geography, being 6,000 kilometers long and only 350 kilometers wide, makes it very difficult to build out infrastructure.<\/p>\n\n\n\n<p>But in the long term, I believe the internet will eventually be given away for free. I think telecom companies will have to shift from being \u201ctelcos\u201d to being \u201ctech companies.\u201d The biggest challenge we have in Chile is the low cost of internet service. You can get internet for $10 here, while in the US, the cheapest plan is around $30 to $40. It\u2019s unsustainable to keep lowering prices. Instead, companies will need to provide the internet for free and make money from value-added services like home security cameras, TV rentals, and home automation.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> So you\u2019re saying the internet will be free, and companies will charge for other services?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Exactly. It\u2019s the only way to sustain a business in this market.<\/p>\n\n\n\n<p><strong>Sergei Vychuzhanin (Aipix):<\/strong> That\u2019s an interesting point. In this scenario, how do operators generate revenue? It\u2019s one thing to compete on fiber, but how can you compete when everyone is giving away the internet for free? The additional services you mentioned would also need to be very competitive, especially when you\u2019re up against companies like Google and YouTube.<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> This is one of the big challenges we face. The market is incredibly competitive. A new player in the market, for example, is willing to operate at a loss for five years just to gain market share. What happens when the market starts to become more concentrated?<\/p>\n\n\n\n<p>Movistar, one of the biggest companies in the world, is selling its infrastructure here. They created a neutral network called Onnet, and they\u2019re selling off their infrastructure to other operators. They\u2019re becoming infrastructure managers, and they\u2019re letting other players fight for the smaller market.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h3 class=\"wp-block-heading joli-heading jtoc-heading\" id=\"wircoms-strategy-in-latin-american-telecom-market-a-focus-on-post-sales-service\"><strong>Wircom\u2019s Strategy <\/strong>in <strong>Latin American Telecom Market: A Focus on Post-Sales Service<\/strong><\/h3>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Given this competitive landscape, what is Wircom doing to stand out?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> We\u2019re going against the current. We\u2019ve built over 650 kilometers of fiber. What we\u2019re doing is offering our infrastructure to smaller ISPs on an exclusive basis, not as a shared, open network. The neutral network model, like Onnet, has been slow. When you have three or four different operators on the same fiber, it causes delays and problems.<\/p>\n\n\n\n<p>Instead, we\u2019re betting on the small companies developing their own niche markets and focusing on <strong>post-sales service<\/strong>. In Chile, everything is very centralized and managed from the capital. If you live in a rural area, it can take 48 to 72 hours for a technician to show up. A local operator could get there in six to eight hours, or even less if they\u2019re in the same town. A customer can\u2019t be without service for two or three days. Post-sales service and response time are our competitive advantage.<\/p>\n\n\n\n<p>Ideally, we\u2019ll eventually have dual connections, with a 5G chip as a backup. In Chile, 5G is very developed, with about 90% coverage. But that\u2019s a costly solution that customers aren\u2019t willing to pay for.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That\u2019s true. The focus on rural areas and post-sales service is what makes Wircom different. What other things are you doing to stand out, perhaps with value-added services?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> We started as a B2C company, but as we built our infrastructure, we realized we needed to help smaller operators. The average speed in Chile is now 500 megabits per second or higher, so we needed to help them compete. We also started a different business model, renting our infrastructure to larger national companies in areas where they don\u2019t have coverage. For example, they might rent our fiber to connect their 5G towers.<\/p>\n\n\n\n<p>We\u2019re also developing our own software. For our TV service, we created our own OTT platform because the existing services charged per user. We felt like we were working for the software owner, not for ourselves. We created a basic but functional linear IPTV platform without a lot of bells and whistles. Our stats show that people don\u2019t use all the channels anyway; they mostly watch the main five channels. The people who watch linear TV are typically over 40. Younger generations get their information from social media and YouTube. Our TV service is designed for that older generation.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Developing your own software is a great example of how to differentiate yourselves and not be beholden to others. Now, what about other technologies? For example, Aipix specializes in video surveillance and smart cities. Is that something you\u2019re looking into?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> The topic of security is a common conversation everywhere in Latin America. Crime and safety are major concerns in every country, and there\u2019s a strong sense of vulnerability. It\u2019s a very good market for telcos to get into. We could offer security camera kits with a monthly fee. Unfortunately, customers in Chile are not willing to pay a lot for these systems. A basic security kit costs $50-$60, but when a thief breaks in, the first thing they take or destroy is the DVR.<\/p>\n\n\n\n<p>So, the company has to make the initial investment and project the return. We\u2019d have to offer it as a very low-cost subscription, and in Latin America, that subscription would have to be part of a bundled package.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That\u2019s a great point. It all comes down to a bundled subscription service.<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Exactly. You can\u2019t just charge a customer per device. A typical home might have four or five cameras. You need to install the cameras, a switch, and all the wiring, which is a huge upfront investment. If you charge just one or two dollars per camera, the monthly bill ends up being the same as their internet plan. That\u2019s a hard sell because the customer can just go to a store, buy a $50 camera kit once, and be done with it.<\/p>\n\n\n\n<p>We need to think about new business models. We\u2019re already inside people\u2019s homes and businesses; the first step is complete. Now, we need to develop products that people actually want to use, from access control to smart alarms. Everything is on an IP network now, so we need to become technology companies. We have the cable in the house, we just need to develop the ideas to launch new and exciting products.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h3 class=\"wp-block-heading joli-heading jtoc-heading\" id=\"collaboration-and-differentiation\"><strong>Collaboration and Differentiation<\/strong><\/h3>\n\n\n\n<p><strong>Sergei Vychuzhanin (Aipix):<\/strong> I have a comment on collaboration. Many customers don\u2019t want to buy and install their own surveillance kits. Instead, they go to companies that specialize in installing these systems. We know these types of companies exist everywhere. Do you think there\u2019s an opportunity for telecom operators to partner with these security companies? It would allow them to offer security services without having to build that expertise themselves.<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Yes, that would definitely speed up the development of these services. In Chile, there are many security companies. Even DirecTV launched a security and 24\/7 monitoring service with hundreds of screens in their monitoring room. But today, technology is becoming so accessible and digital. A technician who can install fiber optic cable can also install a network cable for a camera.<\/p>\n\n\n\n<p>Telecom companies see these services as an additional product and a new source of monthly revenue, so they\u2019re always interested. Smaller companies have an advantage here: they\u2019re more flexible. A company like Movistar, for example, is like a big white elephant. It can take them two months just to make a decision, while a small company can make the same decision in a week or two. This flexibility allows them to innovate and adapt much faster.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> The smaller companies have less bureaucracy and a more direct approach. And those extra services are what ultimately attract and retain customers, right?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Yes. The internet is a commodity now; any company can sell you the same service. The traffic system in Chile is very well-organized. We have a separate national and international traffic system, and 70-80% of the content is in Chile. So, there isn\u2019t much engineering expertise needed just to provide internet.<\/p>\n\n\n\n<p>But if a customer has a hard time leaving because they have access control, security monitoring, and a host of other services with you, they\u2019re much more likely to stay. That\u2019s the key: giving the customer a good quality product with a real difference.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Can you recall a specific example of a successful partnership or collaboration that Wircom has had?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> I had some small Linux boxes made in China for an OTT service. We delivered them to a company called HiEx, which is based in Peru but operates in five countries. We helped them develop their OTT platform to be compatible with our hardware. Now, that same box is sold in Ecuador, Colombia, Peru, Bolivia, and Chile. We participated in the entire process, from integrating the application to making physical changes to the hardware. For example, the box we built for Chile was very open, but in Central America, we had to change the design to keep out cockroaches and other bugs. So you have to constantly adapt your solutions for each country.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h3 class=\"wp-block-heading joli-heading jtoc-heading\" id=\"the-future-of-wircom\"><strong>The Future of Wircom<\/strong><\/h3>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> You\u2019re right, every solution has to be adapted to the characteristics of each country. On that note, what do we do with all the old hardware, like the old cameras, that\u2019s sitting around? There are thousands of them that are either unused or no longer supported. Can we reuse them?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> It\u2019s a matter of price. In Chile, people are more focused on cost than quality, so you have a huge variety of products. Ideally, if the cameras are ONVIF, we can reuse them. But if they\u2019re not, it\u2019s very difficult. This is another reason why I think the service provider will have to make the investment. We would say, \u201cWe\u2019ll replace your old cameras with our own cameras that work with our service.\u201d It\u2019s the only way to ensure the quality of the service.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That makes sense. We have to work with what\u2019s available. Now, is there a particular milestone that you\u2019re most proud of at Wircom?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> I\u2019m proud of the whole journey. We\u2019ve been in the market for 15 years. We started with wireless services, and then in 2014, we began building our fiber network. Wircom was the first to build a mini data center in a province 200 kilometers north of the capital. We have our own <a href=\"https:\/\/www.netflix.com\">CDN for Netflix<\/a>, Google, and Facebook, and we distribute from there.<\/p>\n\n\n\n<p>But opening our operation in Colombia was a huge milestone. We were profitable from day one, which is not a small thing. A company owner came to see our facilities and our operation in Chile and asked us to expand to Colombia. We made a big investment to standardize our system using Juniper for our core and HP servers. That level of standardization has been a huge selling point, and it\u2019s why larger companies are now negotiating with us. They see us as a serious company that maintains a high standard, even though we\u2019re a small player.<\/p>\n\n\n\n<p>We\u2019re also entering a new market: providing services to highways in Chile, including toll systems, SOS services, and security cameras. We\u2019re always learning and diversifying our business to survive and thrive.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That\u2019s impressive. Congratulations. How do you see Wircom\u2019s Colombia operation in five years?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> I believe our Colombia operation will be bigger than our Chile operation in five years. We might even sell our Chile business and move completely to Colombia. It\u2019s a huge market, with 55 million people, and there\u2019s a massive lack of services. For a long time, no one wanted to invest because of the political and social risks.<\/p>\n\n\n\n<p>We\u2019re using the same model we used in Chile. We\u2019re starting in the provinces. I go there myself to talk to the ISP owners and find out what they need. What they consider a \u201csmall ISP\u201d with 10,000 to 15,000 subscribers, we would consider a medium-sized ISP in Chile. We help them think bigger, teaching them about things like ASNs and <a href=\"https:\/\/aipix.ai\/blog\/en\/the-future-of-telecommunication-and-internet-infrastructure-the-critical-role-of-ipv4-to-ipv6-adoption-worldwide\/\">IPv6<\/a>, which is something many of them haven\u2019t done before. We\u2019re helping them transition from just reselling dedicated internet to building a more robust and professional operation. We\u2019re creating a mental shift, which is something Chile has already figured out.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> So there\u2019s a lot of room for innovation in Colombia. This is a great opportunity for you.<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Yes. I\u2019m passionate about what I do. I always have to be moving and innovating. As I always say, it\u2019s 30% knowledge and 70% passion. To innovate, you have to be willing to make mistakes. If everything worked the first time, I would have bought Apple.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That\u2019s a perfect way to put it. You have to launch pilot programs and test new technologies. That\u2019s how you discover their true potential and keep innovating. Wircom is a great example of that. I\u2019ve always respected your career and what you\u2019ve accomplished, especially in connecting rural areas in a country with such a challenging geography.<\/p>\n\n\n\n<p>Now, one final question, John: What\u2019s one piece of advice you would give to someone who wants to start a telecom business in the region?<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> The most important thing is to be well-prepared. Study the market thoroughly before you start. There are thousands of options, but not all of them will be right for you. The initial investment can be very high. You could start small, like many ISPs in Chile, by using equipment like Mikrotik. It\u2019s a great all-in-one solution for small companies because it can act as a router, a switch, and a server for a very accessible price. You have to study the market well and make decisions based on your own research, not just on what others tell you. As a business owner, every decision you make affects your wallet, so you have to be calm and think things through.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That\u2019s great advice. You have to test the waters, as we say in Chile. Sergei, any final comments? I\u2019m going to close out the interview.<\/p>\n\n\n\n<p><strong>Sergei Vychuzhanin (Aipix):<\/strong> For me, this was very interesting. I learned a lot of specific things about Chile, its telecom market, and the huge difference between urban and rural areas. Thank you so much, John, for sharing your story and your expertise. Best of luck to Wircom.<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Thank you so much for the invitation, Sebasti\u00e1n.<\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Thank you both. This has been a very interesting conversation. John, another big thank you. I send you a huge hug and appreciate your time and willingness to talk with us. We all learned a lot. To everyone watching, we send our best wishes and hope you have a great day.<\/p>\n\n\n\n<p><strong>Sergei Vychuzhanin (Aipix):<\/strong> All the best, guys.<\/p>\n\n\n\n<p><strong>John Guerrero (Wircom):<\/strong> Goodbye, everyone.<\/p>\n\n\n\n<h2 class=\"wp-block-heading joli-heading jtoc-heading\" id=\"conclusion-on-latin-american-telecom-market\"><strong>Conclusion<\/strong> on <strong>Latin American Telecom Market<\/strong><\/h2>\n\n\n\n<p>As Latin America\u2019s telecom landscape rapidly evolves, companies like\u00a0<strong>Wircom Telecomunicaciones<\/strong>\u00a0are proving that regional innovation can rival global standards. From pioneering\u00a0<a href=\"https:\/\/aipix.ai\/value-added-services\/vsaas\"><em>VSaaS<\/em>\u00a0(Video Surveillance as a Service)<\/a> to expanding high-speed connectivity in underserved areas, Wircom exemplifies how agility, vision, and local expertise can drive real impact. The integration of AI, cloud-native infrastructure, and intelligent video analytics is not just a trend \u2014 it\u2019s becoming the cornerstone of modern telecom and ISP growth in the region.<\/p>\n\n\n\n<p>This conversation between\u00a0<strong>John Guerrero<\/strong>\u00a0of Wircom and\u00a0<strong>Sergei Vychuzhanin<\/strong>\u00a0of Aipix underscores the shared mission of enabling digital transformation through cutting-edge, scalable solutions. With leaders who are deeply committed to innovation and community, the future of connectivity in Latin America looks not only promising but disruptive in the best sense.<\/p>\n\n\n\n<p>To discover how your organization can benefit from AI-powered video solutions or partner in reshaping Latin America\u2019s digital frontier,\u00a0connect with Aipix or Wircom today. Whether you\u2019re a telecom operator, ISP, systems integrator, or public sector leader, now is the time to act \u2014 and to be part of the transformation.<\/p>\n\n\n\n<p class=\"has-text-align-center has-large-font-size\">Let\u2019s build the future of connectivity and develop Latin American telecom market, together.<\/p>\n\n\n\n<div class=\"wp-block-leadin-hubspot-form-block\">\n\t\t\t\t\t\t<script>\n\t\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\t\tportalId: 26816904,\n\t\t\t\t\t\t\t\t\tformId: \"095071f9-0d28-4d7d-a38c-40bbe8037615\",\n\t\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1775695251000-9015225777\",\n\t\t\t\t\t\t\t\t\tregion: \"eu1\",\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t})});\n\t\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1775695251000-9015225777\"><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Discover how Wircom is transforming Latin America&#8217;s telecom landscape with AI-powered video and cloud innovation. Watch the full podcast or read the interview to explore the future of connectivity and security in the LATAM region.<\/p>\n<div class=\"post-tags-on-image\" style=\"display:none;\"><a href=\"https:\/\/aipix.ai\/blog\/en\/tag\/latam\/\" class=\"post-tag\">LATAM<\/a> <a href=\"https:\/\/aipix.ai\/blog\/en\/tag\/telecom\/\" class=\"post-tag\">Telecom<\/a> <a href=\"https:\/\/aipix.ai\/blog\/en\/tag\/telecom-market\/\" class=\"post-tag\">Telecom market<\/a> <\/div>","protected":false},"author":8,"featured_media":9528,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[48,71],"tags":[169,36,141,144,40],"class_list":{"0":"post-9491","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-blog","8":"category-podcast","9":"tag-latam","10":"tag-telecom","11":"tag-telecom-market","12":"tag-telecom-market-insights","13":"tag-vsaas"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Latin American Telecom Market: Insights from Wircom\u2019s CEO | Aipix<\/title>\n<meta name=\"description\" content=\"Explore Latin American Telecom Market with insights from Wircom&#039;s CEO. 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