{"id":9491,"date":"2025-08-07T09:57:01","date_gmt":"2025-08-07T09:57:01","guid":{"rendered":"https:\/\/aipix.ai\/blog\/?p=9491"},"modified":"2025-12-22T10:17:46","modified_gmt":"2025-12-22T10:17:46","slug":"voces-del-futuro-digital-en-america-latina-evolucion-de-las-telcos-y-los-proveedores-de-servicios-de-internet","status":"publish","type":"post","link":"https:\/\/aipix.ai\/blog\/es\/voices-of-the-digital-future-in-latin-america-evolution-of-telcos-and-isps\/","title":{"rendered":"Voces del futuro digital en Am\u00e9rica Latina: evoluci\u00f3n de las telcos y los ISP"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Transformaci\u00f3n digital en Am\u00e9rica Latina: La nueva era de las telcos y los ISPs<\/h1>\n\n\n  \r\n    \r\n<div id=\"wpj-jtoc\" class=\"wpj-jtoc wpj-jtoc--main  --jtoc-the-content --jtoc-theme-original --jtoc-title-align-left --jtoc-toggle-icon --jtoc-toggle-position-right --jtoc-toggle-1 --jtoc-has-numeration --jtoc-numeration-legacy --jtoc-has-custom-styles --jtoc-is-unfolded --jtoc-align-left\" >\r\n  <!-- TOC -->\r\n        <div class=\"wpj-jtoc--toc wpj-jtoc--toc-inline\" >\r\n              <div class=\"wpj-jtoc--header\">\r\n        <div class=\"wpj-jtoc--header-main\">\r\n                    <div class=\"wpj-jtoc--title\">\r\n                        <span class=\"wpj-jtoc--title-label\">Tabla de contenido<\/span>\r\n          <\/div>\r\n                                <div class=\"wpj-jtoc--toggle-wrap\">\r\n                                                          <div class=\"wpj-jtoc--toggle-box\">\r\n                  <div class=\"wpj-jtoc--toggle\"><\/div>\r\n                <\/div>\r\n                          <\/div>\r\n                  <\/div>\r\n      <\/div>\r\n            <div class=\"wpj-jtoc--body\">\r\n            <nav class=\"wpj-jtoc--nav\">\r\n        <ol class=\"wpj-jtoc--items\"><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h2\" data-depth=\"2\">\r\n                                                <a href=\"#the-latin-american-telecom-market-a-pioneer-in-chile\"  title=\"El mercado latinoamericano de telecomunicaciones, pionero en Chile\" data-numeration=\"1\">El mercado latinoamericano de telecomunicaciones, pionero en Chile<\/a>\r\n                    <\/div><ol class=\"wpj-jtoc--items\"><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#introduction-of-latin-american-telecom-market\"  title=\"Introducci\u00f3n al mercado latinoamericano de telecomunicaciones\" data-numeration=\"1.1\">Introducci\u00f3n al mercado latinoamericano de telecomunicaciones<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#brazil-and-chile-lead-the-way\"  title=\"Brasil y Chile lideran el camino\" data-numeration=\"1.2\">Brasil y Chile lideran el camino<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#the-evolution-of-the-internet-in-chile\"  title=\"La evoluci\u00f3n de Internet en Chile\" data-numeration=\"1.3\">La evoluci\u00f3n de Internet en Chile<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#wircoms-strategy-in-latin-american-telecom-market-a-focus-on-post-sales-service\"  title=\"La estrategia de Wircom en el mercado latinoamericano de telecomunicaciones: un enfoque en el servicio posventa\" data-numeration=\"1.4\">La estrategia de Wircom en el mercado latinoamericano de telecomunicaciones: un enfoque en el servicio posventa<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#collaboration-and-differentiation\"  title=\"Colaboraci\u00f3n y diferenciaci\u00f3n\" data-numeration=\"1.5\">Colaboraci\u00f3n y diferenciaci\u00f3n<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#the-future-of-wircom\"  title=\"El futuro de Wircom\" data-numeration=\"1.6\">El futuro de Wircom<\/a>\r\n                    <\/div><\/li><\/ol><\/li><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h2\" data-depth=\"2\">\r\n                                                <a href=\"#conclusion-on-latin-american-telecom-market\"  title=\"Conclusi\u00f3n sobre el mercado latinoamericano de telecomunicaciones\" data-numeration=\"2\">Conclusi\u00f3n sobre el mercado latinoamericano de telecomunicaciones<\/a>\r\n                    <\/div><\/li><\/ol>      <\/nav>\r\n          <\/div>\r\n      <\/div>\r\n    <\/div>\r\n\n\n\n<h2 class=\"wp-block-heading\"><strong>El mercado latinoamericano de telecomunicaciones, pionero en Chile<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bienvenidos a esta conversaci\u00f3n en profundidad sobre&nbsp;<strong>El mercado latinoamericano de telecomunicaciones: un pionero en Chile<\/strong>. Hoy nos acompa\u00f1a <strong>John Guerrero, director general de Wircom Telecomunicaciones SpA.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo.webp\" alt=\"\" class=\"wp-image-9494\" srcset=\"https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo.webp 500w, https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo-300x300.webp 300w, https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo-150x150.webp 150w, https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo-12x12.webp 12w, https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/wircom_ceo-370x370.webp 370w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.wircom.cl\/\">Wircom Telecomunicaciones SpA<\/a><\/strong>&nbsp;Wircom es una empresa chilena de telecomunicaciones reconocida por su enfoque \u00e1gil para brindar conectividad de alto rendimiento y soluciones en la nube en Latinoam\u00e9rica. Fundada con la misi\u00f3n de cerrar la brecha digital en regiones desatendidas, Wircom ha expandido r\u00e1pidamente su presencia ofreciendo servicios flexibles de fibra \u00f3ptica, inal\u00e1mbricos y satelitales adaptados a las necesidades locales.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">Participan en la conversaci\u00f3n Sergei Vychuzhanin, cofundador de Aipix, empresa especializada en inteligencia de video avanzada y soluciones en la nube, y Sebasti\u00e1n Jim\u00e9nez, representante regional de Aipix. Juntos, exploran c\u00f3mo la innovaci\u00f3n en VSaaS y servicios de telecomunicaciones est\u00e1 transformando el panorama digital de la regi\u00f3n, abordando desaf\u00edos propios de Latinoam\u00e9rica, como las brechas de infraestructura, los entornos regulatorios y la creciente demanda de redes de comunicaci\u00f3n confiables, escalables y seguras.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta conversaci\u00f3n ofrece informaci\u00f3n valiosa sobre c\u00f3mo pioneros locales como Wircom no solo est\u00e1n impulsando la adopci\u00f3n tecnol\u00f3gica, sino que tambi\u00e9n est\u00e1n dando forma al futuro de la conectividad y los servicios inteligentes en Am\u00e9rica Latina.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero<\/strong>, director general de Wircom Telecomunicaciones SpA, se incorpora <strong>Sergei Vychuzhanin<\/strong>, fundador de Aipix, para un debate sobre la evoluci\u00f3n del panorama de las telecomunicaciones en Am\u00e9rica Latina. La conversaci\u00f3n es presentada por <strong><a href=\"https:\/\/www.linkedin.com\/in\/sebastianjpg\/\">Sebasti\u00e1n Jim\u00e9nez<\/a><\/strong>, BDM en LATAM de Aipix, quien representa a la compa\u00f1\u00eda en la regi\u00f3n.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Voces del futuro digital en Am\u00e9rica Latina: evoluci\u00f3n de las telcos y los ISP\" width=\"770\" height=\"433\" src=\"https:\/\/www.youtube.com\/embed\/TjxcIJSdW3I?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Introducci\u00f3n de <strong>Mercado latinoamericano de telecomunicaciones<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> I&#8217;m very excited about today&#8217;s episode. We&#8217;re going to dive into the Latin American telecom market, with a special focus on Chile, a true pioneer in the region. To help us with this, we have two amazing guests.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desde Chile, contamos con John Guerrero, CEO de Wircom Telecomunicaciones. John cuenta con m\u00e1s de 20 a\u00f1os de experiencia en la industria y es un actor clave en la provisi\u00f3n de servicios de fibra \u00f3ptica y banda ancha en todo Chile.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Thank you so much for the invitation. It&#8217;s a pleasure to be here.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Tambi\u00e9n contamos con nuestro propio Sergei Vychuzhanin, uno de los fundadores de Aipix. Sergei cuenta con m\u00e1s de 20 a\u00f1os de experiencia desarrollando servicios y productos para empresas de telecomunicaciones e ISP. Bienvenido, Sergei.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sergei Vychuzhanin (Aipix):<\/strong> Gracias. Me alegro de estar aqu\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Tambi\u00e9n soy chileno, al igual que John, y represento a Aipix en Latinoam\u00e9rica. Para empezar, John, quiero hacerte una pregunta directa. Con base en tus muchos a\u00f1os de experiencia, \u00bfcu\u00e1l crees que es la mayor diferencia entre el mercado de telecomunicaciones latinoamericano y el resto del mundo?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> The main thing is our unique geography. Most of South America has very complex terrain, with a lot of forests, mountains, hills, and coasts. In places like Colombia, for example, you have to cross the entire continent, from the Atlantic to the Pacific, to provide service. Because of this, it&#8217;s very common to see a mix of technologies (satellite, fiber optic, and wireless links) all working together to reach certain areas.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Brasil y Chile lideran el camino<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That&#8217;s a great point. You mentioned Brazil, which has a huge market. Among Brazil and the other countries in the region, which would you say is the leader in innovation?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> If you include Brazil, it&#8217;s definitely Brazil, followed by Chile. Brazil has the largest interconnection point in the world. It has more internet traffic than any other country, even more than the United States. All of South America, and a large part of North America, connects through Brazil.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That&#8217;s true. So Brazil is first, and you&#8217;d put Chile second?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> In terms of speed, Chile has some of the highest internet speeds in the world. We&#8217;re ranked second or third. The big difference, though, is the size of the population. Chile is a small country with 18 million people, while Brazil has a population of over 250 million.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sergei Vychuzhanin (Aipix):<\/strong> John, \u00bfsiempre ha sido as\u00ed en Chile? \u00bfO es algo m\u00e1s reciente?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Chile&#8217;s technological development really took off after the 1990s. We transitioned from a military dictatorship to a democracy, which opened up the country to the world. We were one of the first South American countries to sign free trade agreements with Europe, North America, and China. This led to many international projects. Spanish and Italian companies, for instance, won concessions to build highways with free-flow systems, which required installing fiber optics. The University of Chile also started bringing in the first email systems and servers, making us pioneers in the region.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That\u2019s an excellent point. I remember as a kid in the &#8217;90s, I was using Windows 98 in school. I&#8217;ve talked to people in other countries in the region, and they didn&#8217;t have that same level of development at the time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Exactly. I&#8217;m from an older generation, and I was in high school in the early &#8217;90s. We had technical programs where we could study computer programming. I was programming in COBOL, Pascal, and FORTRAN when I was 15. Then Windows came along, and it was a marvel.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>La evoluci\u00f3n de Internet en Chile<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> John, I know that Wircoms is expanding beyond Chile. You&#8217;re working in other countries. With that in mind, is regional collaboration key, or is it overrated?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> You have to understand that while we all speak Spanish, our cultures are very different. For me, entering new markets has been a slow process because I&#8217;ve spent a lot of time giving talks and doing consulting to understand the local cultures. For example, in Colombia, we&#8217;re focusing on B2B services, not the end user. We&#8217;re leveraging the experience and engineering that Chile has, which is about five to ten years ahead of many other countries. Our goal is to pass on that knowledge, just as European countries did for us. I worked for a Spanish company for 18 years, and a lot of our expertise comes from those international projects.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> So, Chile is now contributing to the region, just as Europe contributed to Chile in the past. That&#8217;s a great example. Now, what&#8217;s the market like in Chile today? Give us a snapshot.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Hoy en d\u00eda, internet se ha convertido en un commodity en Chile. Desarrollar servicios de internet ya no es un proyecto de ingenier\u00eda masivo que requiere muchos recursos. Calculo que existen unas 200 peque\u00f1as empresas que prestan servicios en zonas espec\u00edficas. Si bien el 94% de la poblaci\u00f3n tiene alg\u00fan tipo de internet, incluyendo celular, creo que menos del 80% tiene fibra \u00f3ptica en sus hogares. Nuestra geograf\u00eda, con 6.000 kil\u00f3metros de largo y solo 350 kil\u00f3metros de ancho, dificulta enormemente el desarrollo de infraestructura.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But in the long term, I believe the internet will eventually be given away for free. I think telecom companies will have to shift from being &#8220;telcos&#8221; to being &#8220;tech companies.&#8221; The biggest challenge we have in Chile is the low cost of internet service. You can get internet for $10 here, while in the US, the cheapest plan is around $30 to $40. It&#8217;s unsustainable to keep lowering prices. Instead, companies will need to provide the internet for free and make money from value-added services like home security cameras, TV rentals, and home automation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> So you&#8217;re saying the internet will be free, and companies will charge for other services?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Exactly. It&#8217;s the only way to sustain a business in this market.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sergei Vychuzhanin (Aipix):<\/strong> That&#8217;s an interesting point. In this scenario, how do operators generate revenue? It&#8217;s one thing to compete on fiber, but how can you compete when everyone is giving away the internet for free? The additional services you mentioned would also need to be very competitive, especially when you&#8217;re up against companies like Google and YouTube.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Este es uno de los grandes retos que enfrentamos. El mercado es incre\u00edblemente competitivo. Un nuevo actor, por ejemplo, est\u00e1 dispuesto a operar con p\u00e9rdidas durante cinco a\u00f1os solo para ganar cuota de mercado. \u00bfQu\u00e9 ocurre cuando el mercado empieza a concentrarse m\u00e1s?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Movistar, one of the biggest companies in the world, is selling its infrastructure here. They created a neutral network called Onnet, and they&#8217;re selling off their infrastructure to other operators. They&#8217;re becoming infrastructure managers, and they&#8217;re letting other players fight for the smaller market.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Wircom&#8217;s Strategy <\/strong>en <strong>Mercado latinoamericano de telecomunicaciones: un enfoque en el servicio posventa<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Considerando este panorama competitivo, \u00bfqu\u00e9 est\u00e1 haciendo Wircom para destacarse?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> We&#8217;re going against the current. We&#8217;ve built over 650 kilometers of fiber. What we&#8217;re doing is offering our infrastructure to smaller ISPs on an exclusive basis, not as a shared, open network. The neutral network model, like Onnet, has been slow. When you have three or four different operators on the same fiber, it causes delays and problems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instead, we&#8217;re betting on the small companies developing their own niche markets and focusing on <strong>servicio posventa<\/strong>. In Chile, everything is very centralized and managed from the capital. If you live in a rural area, it can take 48 to 72 hours for a technician to show up. A local operator could get there in six to eight hours, or even less if they\u2019re in the same town. A customer can&#8217;t be without service for two or three days. Post-sales service and response time are our competitive advantage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ideally, we&#8217;ll eventually have dual connections, with a 5G chip as a backup. In Chile, 5G is very developed, with about 90% coverage. But that&#8217;s a costly solution that customers aren&#8217;t willing to pay for.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That&#8217;s true. The focus on rural areas and post-sales service is what makes Wircom different. What other things are you doing to stand out, perhaps with value-added services?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> We started as a B2C company, but as we built our infrastructure, we realized we needed to help smaller operators. The average speed in Chile is now 500 megabits per second or higher, so we needed to help them compete. We also started a different business model, renting our infrastructure to larger national companies in areas where they don&#8217;t have coverage. For example, they might rent our fiber to connect their 5G towers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We&#8217;re also developing our own software. For our TV service, we created our own OTT platform because the existing services charged per user. We felt like we were working for the software owner, not for ourselves. We created a basic but functional linear IPTV platform without a lot of bells and whistles. Our stats show that people don&#8217;t use all the channels anyway; they mostly watch the main five channels. The people who watch linear TV are typically over 40. Younger generations get their information from social media and YouTube. Our TV service is designed for that older generation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Developing your own software is a great example of how to differentiate yourselves and not be beholden to others. Now, what about other technologies? For example, Aipix specializes in video surveillance and smart cities. Is that something you&#8217;re looking into?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> The topic of security is a common conversation everywhere in Latin America. Crime and safety are major concerns in every country, and there\u2019s a strong sense of vulnerability. It&#8217;s a very good market for telcos to get into. We could offer security camera kits with a monthly fee. Unfortunately, customers in Chile are not willing to pay a lot for these systems. A basic security kit costs $50-$60, but when a thief breaks in, the first thing they take or destroy is the DVR.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entonces, la empresa tiene que hacer la inversi\u00f3n inicial y proyectar la rentabilidad. Tendr\u00edamos que ofrecerlo como una suscripci\u00f3n de muy bajo costo, y en Latinoam\u00e9rica, esa suscripci\u00f3n tendr\u00eda que formar parte de un paquete.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That&#8217;s a great point. It all comes down to a bundled subscription service.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Exactly. You can&#8217;t just charge a customer per device. A typical home might have four or five cameras. You need to install the cameras, a switch, and all the wiring, which is a huge upfront investment. If you charge just one or two dollars per camera, the monthly bill ends up being the same as their internet plan. That&#8217;s a hard sell because the customer can just go to a store, buy a $50 camera kit once, and be done with it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We need to think about new business models. We&#8217;re already inside people&#8217;s homes and businesses; the first step is complete. Now, we need to develop products that people actually want to use, from access control to smart alarms. Everything is on an IP network now, so we need to become technology companies. We have the cable in the house, we just need to develop the ideas to launch new and exciting products.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Colaboraci\u00f3n y diferenciaci\u00f3n<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sergei Vychuzhanin (Aipix):<\/strong> I have a comment on collaboration. Many customers don&#8217;t want to buy and install their own surveillance kits. Instead, they go to companies that specialize in installing these systems. We know these types of companies exist everywhere. Do you think there&#8217;s an opportunity for telecom operators to partner with these security companies? It would allow them to offer security services without having to build that expertise themselves.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> S\u00ed, eso sin duda acelerar\u00eda el desarrollo de estos servicios. En Chile, existen muchas empresas de seguridad. Incluso DirecTV lanz\u00f3 un servicio de seguridad y monitoreo 24\/7 con cientos de pantallas en su sala de monitoreo. Pero hoy en d\u00eda, la tecnolog\u00eda se est\u00e1 volviendo muy accesible y digital. Un t\u00e9cnico que puede instalar fibra \u00f3ptica tambi\u00e9n puede instalar un cable de red para una c\u00e1mara.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Telecom companies see these services as an additional product and a new source of monthly revenue, so they&#8217;re always interested. Smaller companies have an advantage here: they\u2019re more flexible. A company like Movistar, for example, is like a big white elephant. It can take them two months just to make a decision, while a small company can make the same decision in a week or two. This flexibility allows them to innovate and adapt much faster.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Las empresas m\u00e1s peque\u00f1as tienen menos burocracia y un enfoque m\u00e1s directo. Y esos servicios adicionales son los que, en \u00faltima instancia, atraen y retienen a los clientes, \u00bfverdad?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Yes. The internet is a commodity now; any company can sell you the same service. The traffic system in Chile is very well-organized. We have a separate national and international traffic system, and 70-80% of the content is in Chile. So, there isn&#8217;t much engineering expertise needed just to provide internet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But if a customer has a hard time leaving because they have access control, security monitoring, and a host of other services with you, they&#8217;re much more likely to stay. That&#8217;s the key: giving the customer a good quality product with a real difference.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> \u00bfPuede recordar un ejemplo espec\u00edfico de una asociaci\u00f3n o colaboraci\u00f3n exitosa que haya tenido Wircom?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Encargu\u00e9 la fabricaci\u00f3n de unas peque\u00f1as cajas Linux en China para un servicio OTT. Las entregamos a una empresa llamada HiEx, con sede en Per\u00fa, pero que opera en cinco pa\u00edses. Les ayudamos a desarrollar su plataforma OTT para que fuera compatible con nuestro hardware. Ahora, esa misma caja se vende en Ecuador, Colombia, Per\u00fa, Bolivia y Chile. Participamos en todo el proceso, desde la integraci\u00f3n de la aplicaci\u00f3n hasta la realizaci\u00f3n de modificaciones f\u00edsicas en el hardware. Por ejemplo, la caja que construimos para Chile era muy abierta, pero en Centroam\u00e9rica tuvimos que cambiar el dise\u00f1o para evitar la entrada de cucarachas y otros insectos. Por lo tanto, es necesario adaptar constantemente las soluciones a cada pa\u00eds.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>El futuro de Wircom<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> You&#8217;re right, every solution has to be adapted to the characteristics of each country. On that note, what do we do with all the old hardware, like the old cameras, that&#8217;s sitting around? There are thousands of them that are either unused or no longer supported. Can we reuse them?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> It&#8217;s a matter of price. In Chile, people are more focused on cost than quality, so you have a huge variety of products. Ideally, if the cameras are ONVIF, we can reuse them. But if they&#8217;re not, it&#8217;s very difficult. This is another reason why I think the service provider will have to make the investment. We would say, &#8220;We\u2019ll replace your old cameras with our own cameras that work with our service.&#8221; It&#8217;s the only way to ensure the quality of the service.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That makes sense. We have to work with what&#8217;s available. Now, is there a particular milestone that you&#8217;re most proud of at Wircom?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> I&#8217;m proud of the whole journey. We&#8217;ve been in the market for 15 years. We started with wireless services, and then in 2014, we began building our fiber network. Wircom was the first to build a mini data center in a province 200 kilometers north of the capital. We have our own <a href=\"https:\/\/www.netflix.com\">CDN para Netflix<\/a>, Google y Facebook, y distribuimos desde all\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But opening our operation in Colombia was a huge milestone. We were profitable from day one, which is not a small thing. A company owner came to see our facilities and our operation in Chile and asked us to expand to Colombia. We made a big investment to standardize our system using Juniper for our core and HP servers. That level of standardization has been a huge selling point, and it&#8217;s why larger companies are now negotiating with us. They see us as a serious company that maintains a high standard, even though we&#8217;re a small player.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We&#8217;re also entering a new market: providing services to highways in Chile, including toll systems, SOS services, and security cameras. We&#8217;re always learning and diversifying our business to survive and thrive.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That&#8217;s impressive. Congratulations. How do you see Wircom&#8217;s Colombia operation in five years?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> I believe our Colombia operation will be bigger than our Chile operation in five years. We might even sell our Chile business and move completely to Colombia. It&#8217;s a huge market, with 55 million people, and there\u2019s a massive lack of services. For a long time, no one wanted to invest because of the political and social risks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We&#8217;re using the same model we used in Chile. We&#8217;re starting in the provinces. I go there myself to talk to the ISP owners and find out what they need. What they consider a &#8220;small ISP&#8221; with 10,000 to 15,000 subscribers, we would consider a medium-sized ISP in Chile. We help them think bigger, teaching them about things like ASNs and <a href=\"https:\/\/aipix.ai\/blog\/en\/the-future-of-telecommunication-and-internet-infrastructure-the-critical-role-of-ipv4-to-ipv6-adoption-worldwide\/\">IPv6<\/a>, which is something many of them haven&#8217;t done before. We&#8217;re helping them transition from just reselling dedicated internet to building a more robust and professional operation. We&#8217;re creating a mental shift, which is something Chile has already figured out.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> So there&#8217;s a lot of room for innovation in Colombia. This is a great opportunity for you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Yes. I&#8217;m passionate about what I do. I always have to be moving and innovating. As I always say, it&#8217;s 30% knowledge and 70% passion. To innovate, you have to be willing to make mistakes. If everything worked the first time, I would have bought Apple.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That&#8217;s a perfect way to put it. You have to launch pilot programs and test new technologies. That\u2019s how you discover their true potential and keep innovating. Wircom is a great example of that. I&#8217;ve always respected your career and what you&#8217;ve accomplished, especially in connecting rural areas in a country with such a challenging geography.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Now, one final question, John: What&#8217;s one piece of advice you would give to someone who wants to start a telecom business in the region?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> The most important thing is to be well-prepared. Study the market thoroughly before you start. There are thousands of options, but not all of them will be right for you. The initial investment can be very high. You could start small, like many ISPs in Chile, by using equipment like Mikrotik. It&#8217;s a great all-in-one solution for small companies because it can act as a router, a switch, and a server for a very accessible price. You have to study the market well and make decisions based on your own research, not just on what others tell you. As a business owner, every decision you make affects your wallet, so you have to be calm and think things through.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> That&#8217;s great advice. You have to test the waters, as we say in Chile. Sergei, any final comments? I&#8217;m going to close out the interview.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sergei Vychuzhanin (Aipix):<\/strong> Para m\u00ed, esto fue muy interesante. Aprend\u00ed mucho sobre Chile, su mercado de telecomunicaciones y la enorme diferencia entre las zonas urbanas y rurales. Muchas gracias, John, por compartir tu historia y tu experiencia. \u00a1Mucha suerte, Wircom!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Muchas gracias por la invitaci\u00f3n, Sebasti\u00e1n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sebasti\u00e1n Jim\u00e9nez (Aipix):<\/strong> Gracias a ambos. Esta conversaci\u00f3n ha sido muy interesante. John, muchas gracias de nuevo. Les mando un abrazo enorme y agradezco su tiempo y disposici\u00f3n para conversar con nosotros. Aprendimos much\u00edsimo. A todos los que nos vieron, les enviamos nuestros mejores deseos y les deseamos un excelente d\u00eda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sergei Vychuzhanin (Aipix):<\/strong> Todo lo mejor, muchachos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juan Guerrero (Wircom):<\/strong> Adios a todos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusi\u00f3n<\/strong> en <strong>Mercado latinoamericano de telecomunicaciones<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A medida que el panorama de las telecomunicaciones en Am\u00e9rica Latina evoluciona r\u00e1pidamente, empresas como&nbsp;<strong>Wircom Telecomunicaciones<\/strong>&nbsp;est\u00e1n demostrando que la innovaci\u00f3n regional puede competir con los est\u00e1ndares globales. Desde pioneros&nbsp;<a href=\"https:\/\/aipix.ai\/value-added-services\/vsaas\"><em>VSaaS<\/em>&nbsp;(Videovigilancia como servicio)<\/a> Al expandir la conectividad de alta velocidad en zonas desatendidas, Wircom ejemplifica c\u00f3mo la agilidad, la visi\u00f3n y la experiencia local pueden generar un impacto real. La integraci\u00f3n de IA, infraestructura nativa de la nube y an\u00e1lisis de video inteligente no es solo una tendencia, sino que se est\u00e1 convirtiendo en la piedra angular del crecimiento de las telecomunicaciones modernas y los proveedores de servicios de internet (ISP) en la regi\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta conversaci\u00f3n entre&nbsp;<strong>Juan Guerrero<\/strong>&nbsp;de Wircom y&nbsp;<strong>Sergei Vychuzhanin<\/strong>&nbsp;La colaboraci\u00f3n de Aipix subraya la misi\u00f3n compartida de impulsar la transformaci\u00f3n digital mediante soluciones innovadoras y escalables. Con l\u00edderes profundamente comprometidos con la innovaci\u00f3n y la comunidad, el futuro de la conectividad en Latinoam\u00e9rica se presenta no solo prometedor, sino disruptivo en el mejor sentido.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To discover how your organization can benefit from AI-powered video solutions or partner in reshaping Latin America&#8217;s digital frontier,&nbsp;connect with Aipix or Wircom today. Whether you&#8217;re a telecom operator, ISP, systems integrator, or public sector leader, now is the time to act \u2014 and to be part of the transformation.<\/p>\n\n\n\n<p class=\"has-text-align-center has-large-font-size wp-block-paragraph\">Construyamos juntos el futuro de la conectividad y desarrollemos el mercado de telecomunicaciones de Am\u00e9rica Latina.<\/p>\n\n\n\n<div class=\"wp-block-leadin-hubspot-form-block\">\n\t\t\t\t\t\t<script>\n\t\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\t\tportalId: 26816904,\n\t\t\t\t\t\t\t\t\tformId: \"095071f9-0d28-4d7d-a38c-40bbe8037615\",\n\t\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1794410038000-4705578556\",\n\t\t\t\t\t\t\t\t\tregion: \"eu1\",\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t})});\n\t\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1794410038000-4705578556\"><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Descubra c\u00f3mo Wircom est\u00e1 transformando el panorama de las telecomunicaciones en Latinoam\u00e9rica con innovaci\u00f3n en video e nube impulsada por IA. Vea el podcast completo o lea la entrevista para explorar el futuro de la conectividad y la seguridad en Latinoam\u00e9rica.<\/p>\n<div class=\"post-tags-on-image\" style=\"display:none;\"><a href=\"https:\/\/aipix.ai\/blog\/es\/tag\/latam\/\" class=\"post-tag\">LATAM<\/a> <a href=\"https:\/\/aipix.ai\/blog\/es\/tag\/telecom\/\" class=\"post-tag\">telecomunicaciones<\/a> <a href=\"https:\/\/aipix.ai\/blog\/es\/tag\/telecom-market\/\" class=\"post-tag\">Mercado de telecomunicaciones<\/a> <\/div>","protected":false},"author":8,"featured_media":9528,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[48,71],"tags":[169,36,141,144,40],"class_list":["post-9491","post","type-post","status-publish","format-standard","has-post-thumbnail","category-blog","category-podcast","tag-latam","tag-telecom","tag-telecom-market","tag-telecom-market-insights","tag-vsaas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Latin American Telecom Market: Insights from Wircom\u2019s CEO | Aipix<\/title>\n<meta name=\"description\" content=\"Explore Latin American Telecom Market with insights from Wircom&#039;s CEO. Discover trends, innovations &amp; VSaaS growth watch the interview!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aipix.ai\/blog\/es\/voces-del-futuro-digital-en-america-latina-evolucion-de-las-telcos-y-los-proveedores-de-servicios-de-internet\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Latin American Telecom Market: Insights from Wircom\u2019s CEO | Aipix\" \/>\n<meta property=\"og:description\" content=\"Explore Latin American Telecom Market with insights from Wircom&#039;s CEO. Discover trends, innovations &amp; VSaaS growth watch the interview!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/aipix.ai\/blog\/es\/voces-del-futuro-digital-en-america-latina-evolucion-de-las-telcos-y-los-proveedores-de-servicios-de-internet\/\" \/>\n<meta property=\"og:site_name\" content=\"aipix.ai\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/aipix.platform\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-07T09:57:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-22T10:17:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/aipix.ai\/blog\/wp-content\/uploads\/2025\/08\/voices_of_future_of_telecom_latam.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Anastasiya Volchok\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anastasiya Volchok\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"18 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"El mercado latinoamericano de telecomunicaciones: Perspectivas del CEO de Wircom | Aipix","description":"Explora el mercado latinoamericano de telecomunicaciones con la perspectiva del CEO de Wircom. 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